Scope and Contents SUMMARY: Voiceover outlines accomplishments of cand; positive soundbites from MOS. SUBJECTS: agriculture; veterans; education CREATOR: Ray MacNally and Associates FORMAT (analog): 3/4" videotape COMMUNICATION TYPE: Positive Image GENDER (legacy): Male OFFICE: Financial Offices and Issue Campaigns LENGTH: 00:30:00 YEAR: 1988

Scope and Contents SUMMARY: Biography and accomplishment spot. Story is told by editing still photographs with current video of candidate and family. SUBJECTS: biography CREATOR: Ray MacNally and Associates FORMAT (analog): 3/4" videotape COMMUNICATION TYPE: Positive Image GENDER (legacy): Male OFFICE: Financial Offices and Issue Campaigns LENGTH: 00:30:00 YEAR: 1988

Scope and Contents SUMMARY: Says he knows how to be thrifty SUBJECTS: family; values CREATOR: Ray MacNally and Associates FORMAT (analog): 3/4" videotape COMMUNICATION TYPE: Positive Issue GENDER (legacy): Male OFFICE: Financial Offices and Issue Campaigns LENGTH: 00:30:00 YEAR: 1988

Scope and Contents SUMMARY: Voiceover Candidate stills, text with name. Voiceover says she's proposed sweeping innovative changes, will preserve lottery money for Seniors, and invest tax money in the state. Map, newspaper clips, voiceover says leading papers praise Cand. Candidate works at desk. Tag, name, picture SUBJECTS: lottery; jobs CREATOR: Campaign Group, Inc. FORMAT (analog): 3/4" videotape COMMUNICATION TYPE: Positive Issue GENDER (legacy): Female OFFICE: Financial Offices and Issue Campaigns LENGTH:...

Scope and Contents SUMMARY: Voiceover stills of Cand, name and text. 20 yrs experience, manager, wants to save taxpayers money, increase return, create jobs, protect seniors. State map, newspaper clips, voiceover says Candidate endorsed by GOV and newspapers. Candidate works at desk. Tag, name SUBJECTS: budget; jobs; elderly CREATOR: Campaign Group, Inc. FORMAT (analog): 3/4" videotape COMMUNICATION TYPE: Positive Image GENDER (legacy): Female OFFICE: Financial Offices and Issue Campaigns LENGTH: 00:30:00 YEAR:...

Scope and Contents SUMMARY: Opponent still, text. Voiceover intros Opponent . Opponent still. Newspaper articles. Voiceover says Opponent hides his record, has never managed large office, broke campaign promises, failed in Erie. Still, text. Candidate works, name. Tag SUBJECTS: record CREATOR: Campaign Group, Inc. FORMAT (analog): 3/4" videotape COMMUNICATION TYPE: Negative Image GENDER (legacy): Female OFFICE: Financial Offices and Issue Campaigns LENGTH: 00:30:00 YEAR: 1988

Scope and Contents SUMMARY: Candidate does not appear in ad. Ad refers to various issues successfully accomplished by candidate. SUBJECTS: emploment; study loans CREATOR: Payne and Company, Inc. FORMAT (analog): 1" videotape COMMUNICATION TYPE: Positive Issue GENDER (legacy): Female OFFICE: Financial Offices and Issue Campaigns LENGTH: 00:30:00 YEAR: 1988

Scope and Contents SUMMARY: Attack on opponent which starts with parody of Poltergeist scene in which young girl sees opponent on TV and says He's Back. Graphics illustrate opponent's problems and bar graphs explode to enhance attack. CREATOR: Rivers, Trainor, Doyle and Leicht FORMAT (analog): 3/4" videotape GENDER (legacy): Male OFFICE: Financial Offices and Issue Campaigns YEAR: 1988

Scope and Contents SUMMARY: Ad attack opponents for their attack on each other. Fight between opponents is dramatized by a game featuring robots fighting. Candidate appears at end to speak on what the job really requires. CREATOR: Impact FORMAT (analog): 3/4" videotape GENDER (legacy): Female OFFICE: Financial Offices and Issue Campaigns YEAR: 1988

Scope and Contents SUMMARY: Spot opens with a coin flip stating that this would be a good way to choose a candidate if they were all the same. Ad then shows through photos and voiceover why sponsoring candidate is uniquely qualified. CREATOR: Impact FORMAT (analog): 3/4" videotape GENDER (legacy): Female OFFICE: Financial Offices and Issue Campaigns YEAR: 1988