Scope and Contents SUMMARY: Voiceover compares two candidates. Candidate fought for anti-mandate referendum but opponent joe Czarnecki opposed it. Candidate will cap property taxes for two years. But oppo voted for raising property taxes. Candidate will slash property taxes. SUBJECTS: property taxes; referendum CREATOR: Nordlinger and Associates COMMUNICATION TYPE: Negative Issue FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: Various people and newspapers endorse candidate praise candidate for his effective leadership and initiative in fighting drugs, crime and saving jobs SUBJECTS: endorsements; crime; drugs CREATOR: Squier, Eskew and Knapp COMMUNICATION TYPE: Positive Image FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: Voiceover gives short bio of candidate he puts neighborhoods first. He stopped stadium south freeway. His bill provided relief for taxpayers. He led the fight for boosting funding for schools and is endorsed by teachers' associations. SUBJECTS: biography; schools; endorsement CREATOR: Shorr and Associates COMMUNICATION TYPE: Positive Image FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 01:00:00

Scope and Contents SUMMARY: Voiceover explains how candidate stopped stadium south freeway which wud have wiped out homes and parks. Candidate says if we do not waste money on things we do not need, we can improve schools, cut crime with o more taxes. SUBJECTS: waste; schools; crime CREATOR: Shorr and Associates COMMUNICATION TYPE: Positive Issue FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: .candidate says if we do not waste money on things we do not need, we can improve schools, cut crime with o more taxes. He adds that real change can be brought by changing leaders not by waiting for leaders to make change. SUBJECTS: change; leadership; waste CREATOR: Shorr and Associates COMMUNICATION TYPE: Negative Issue FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: Voiceover says only candidate can bring change. He is endorsed by Milwaukee's teachers and newspapers. SUBJECTS: change; endorsement CREATOR: Shorr and Associates COMMUNICATION TYPE: Positive Issue FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: Voiceover gives short bio of candidate he puts neighborhoods first. He stopped stadium south freeway. His bill provided relief for taxpayers. He led the fight for boosting funding for schools and is endorsed by teachers' associations. SUBJECTS: biography; schools; endorsement CREATOR: Shorr and Associates COMMUNICATION TYPE: Positive Image FORMAT: 1" videotape NOTES: Same as P#1814-94220. Slight Changes GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United...

Scope and Contents SUMMARY: Voiceover explains how candidate stopped stadium south freeway which wud have wiped out homes and parks. Candidate says if we do not waste money on things we do not need, we can improve schools, cut crime with o more taxes. SUBJECTS: waste; schools; crime CREATOR: Shorr and Associates COMMUNICATION TYPE: Positive Issue FORMAT: 1" videotape NOTES: Same as P#1814-94221. Slight Changes GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of...

Scope and Contents SUMMARY: Candidate says people have lost faith in the election. Says this election is imp as it gives chance for real change. Promises to provide fresh leadership and thoughts if elected. SUBJECTS: faith; change; leadership CREATOR: Shorr and Associates COMMUNICATION TYPE: Negative Issue FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00

Scope and Contents SUMMARY: Voiceover compares all the four candidates. All candidates except candidate have been part of county government but their record is poor. Candidate talks and ask people to give opportunity to change things. SUBJECTS: record; prices; change CREATOR: Shorr and Associates COMMUNICATION TYPE: Negative Image FORMAT: 1" videotape GENDER (legacy): Male City and County Offices and Issue Campaigns NATION: United States of America LENGTH: 00:30:00